It seems like PR trends are moving faster than the mitten-wearing Bernie Sanders photo that went viral earlier this year. Not only are nimble PR professionals wise to stay on top of what’s trending, they should be on the lookout for opportunities to gain insight from others in their industry. A conversation with a fellow PR pro can ignite a creative idea, solve a complicated problem or change the trajectory of your career.
That’s what is so great about podcasts.
Think about it. A podcast is like recording a mind-blowing discussion with the best of the best and using it to educate yourself and others on what’s happening, what’s working (or not working), and what to anticipate as the PR industry evolves.
As Neil Patel says, “Podcasts do a great job of distilling years of experience into a short format that’s easy to digest.”
Our own show, The PR Wine Down Podcast, takes a candid approach. Hosts April Margulies and Laura Schooler explore the latest news and trends impacting the media landscape, and offer first-hand advice (and a few industry horror stories) for PR pros seeking to forge their own way in the industry. If you’re looking for a no-B.S. account of real life in the PR industry, from passionate practitioners who know their stuff, look no further!
If you’re left still wanting more, we’ve rounded up our own unofficial list of the top PR podcasts worth streaming today. Here, the PR dream team at Trust Relations shares some of their favorite PR podcasts to check out the next time you’re sitting in traffic, killing it at the gym or pretending to listen during a Zoom meeting.
1. PR Week
Shares news, opinion and insight from PRWeek staffers and thought leaders who have plenty of perspective in PR, marketing and communications.
2. PR Wars
Discusses best practices in some of the largest and most timely facets of public relations, including media relations, crisis communication and social media.
Interviews guests from around the world, including pros, educators, vendors and more, on PR topics.
Host Stella Bayles and guests discuss PR topics and dispel industry myths in a straightforward, jargon-free communication style.
5. On Top of PR
Provides information on the many ways PR is critical and effective in securing lead generation, building brand identity and more.
Hosts Sarah Hall and Stephen Waddington talk about PR, marketing and social media in terms of business and opportunity for professionals.
Host Laura Sutherland interviews senior business owners and corporate execs on challenges and opportunities in business and public relations.
8. On the Media
Hosts Brooke Gladstone and Bob Garfield discuss the week’s biggest news stories and examine threats to free speech and government transparency.
Encourages PR pros to work together as the lines between PR, marketing, SEO, advertising, social media and content creation continue to blur in the digital age.
Covers industry news and includes in-depth discussions on trends and issues, including technology for communications professionals.
There you have it! While you’re downloading our favorite PR podcasts, you can find The PR Wine Down here. New episodes drop every two weeks on Friday. Happy listening!