Trust Weekly

TRUST RELATIONS

What is a White Paper?

White papers are a powerful tool that are commonly used today in the world of content marketing.
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Trust Relations Team

Why PR is Important for Brands

PR builds and maintains any brand’s goodwill and reputation. If you want to raise the standard of your brand, read this.
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Trust Relations Team

How to Get a Reporter’s Attention The Right Way

Getting the attention of busy reporters isn’t easy. The best PR pros know how. Read this, and you will too.
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Three Tips for Successful PR Storytelling

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Trust Relations Team

PR and Pyschology

Using psychology in every PR campaign helps you reach the right target audiences and leads to better results. Here’s how psychology and PR are related.
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Three Tips for Pitching B2B vs. B2C Clients

In PR, it's important to understand how pitching B2C brands differs from pitching for B2B clients. Here are 3 tips to help you land your next placement.
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